About Your Submission
The European Excellence Awards recognise outstanding achievements in communication, public relations and public affairs across Europe.
To help you submit your project with confidence, you will find all relevant information about the entry process here – from eligibility criteria and category descriptions to jury insights and direct access to the submission portal.
Why submit?
Entering the European Excellence Awards is about more than winning a trophy.
It is an opportunity to have your work reviewed by an international jury of leading communications experts, gain valuable recognition and benchmark your project against some of the best campaigns in Europe.
The EEA bring together outstanding communication professionals, agencies and organisations from across the continent. They are not only a competition, but also a platform for visibility, inspiration and professional exchange.
Showcase your work and become part of Europe’s communications community.
Submission Timeline
Submission Phases
The European Excellence Awards follow a multi-stage entry process. Early submissions benefit from reduced entry fees.
Early Deadline: August 4th 2026
Late Deadline: September 1st 2026
Final Deadline: September 15th 2026
Judging Process
Following the final deadline, all entries are reviewed by our international jury. The highest-scoring projects in each category will be shortlisted, with nominees announced near the end of October.
Nominees in the 20th Anniversary Excellence categories will be invited to pitch their projects live to the jury on 11 December, the day of the European Excellence Awards ceremony. They may choose to take part either in Berlin or digitally. However, we warmly encourage nominees to join us on site to experience the full awards atmosphere, connect with the wider communications community and make the most of the networking opportunities in Berlin.
The process culminates in the European Excellence Awards ceremony, where the winners are revealed.
Eligibility
Who Can Enter?
- Companies and corporate communications teams
- Agencies and consultancies
- Public affairs professionals
- Organisations, institutions and NGOs
Which Projects Are Eligible?
Projects and campaigns that were launched, implemented or produced between 1 June 2025 and 15 September 2026.
Ongoing projects may also be submitted, provided that measurable results can be demonstrated.
Geographic Eligibility
Projects must either:
- Be submitted by an organisation or agency based in Europe, or
- Have been implemented primarily within a European market or audience.
Judging criteria
Strategy
Strong entries demonstrate a clear and coherent strategy, aligned with the challenge, objectives and target audiences.
Creativity
The jury evaluates how effectively a project introduces fresh thinking, original ideas and innovative approaches that distinguish it from comparable initiatives.
Execution
The jury assesses the quality of implementation, including the effectiveness of the chosen measures, channels and resources.
Impact
Projects are evaluated on the results they achieved, from measurable short-term outcomes to long-term impact and lasting change.
Category Fit
Entries should clearly demonstrate why they belong in the selected category and how they meet its specific objectives.
How to Enter
How to Submit Your Entry
Entering the European Excellence Awards is easy:
- Select the category or categories that best fit your project
- Complete the online entry form
- Upload supporting materials, such as links, visuals or videos
- Submit your entry
Tip: Projects may be entered into multiple categories if relevant. Each submission will be evaluated independently by the jury.
Good to know: Detailed information on entry fees, deadlines and submission requirements can be found in our FAQ.
Tips for Your Submission
You’ve put great work into your project? Now make sure your entry shows it! These four tips will help you present your work clearly, convincingly and in a way that makes it easy for the jury to see its value.
- Write clearly and persuasively: The jury reviews many entries. A precise, well-structured submission helps the strength of your project stand out quickly.
- Back up your claims with concrete results: Figures, KPIs and measurable outcomes help the jury assess the impact of your project. Buzzwords are most convincing when they are supported by examples or results.
- Be transparent about the budget: Budget information helps the jury assess the idea, execution and results fairly.
- Show why it fits the category: Make it clear why your project belongs in this category.