European Excellence Awards

EUROPEAN
EXCELLENCE
AWARDS

Celebrate Europe’s Best in Communication & PR – On 5 December live in Berlin.

Europe’s most creative minds in communication and PR come together to celebrate creativity, strategy and impact.
Join us for an unforgettable show full of inspiration, connection and recognition – and celebrate with us as we honour the best projects from across the continent.

GET YOUR TICKETS NOW

Celebrating Ideas that
move Europe

The European Excellence Awards have been called “The European Championship of Public Relations” for good reason. No other award combines the international scope of modern communication with the creativity and innovation that define outstanding PR today.

From brand storytelling and digital innovation to internal communication and sustainability, we celebrate creativity that makes an impact.

On 5 December, Berlin becomes the meeting point for Europe’s communication leaders. Join us for a night of inspiration, networking and celebration – when excellence takes the spotlight.

HAVE A LOOK AT OUR SHORTLIST

Categories

Our redesigned category landscape reflects the future of communication.
From AI-powered campaigns and bold digital concepts to purpose-driven storytelling and sustainable communication – the European Excellence Awards shine a spotlight on the ideas shaping tomorrow’s PR.

Accomplishments of the Year

01 Agency of the Year

02 Innovation of the Year

03 Communications Team of the YearNEW

Campaign of the Year

04 Purpose Driven Communications

05 Disruptive Campaign

06 Viral CampaignNEW

07 Humorous CampaignNEW

08 Small Budget Campaign

Internal & HR Communications

09 Change Communications

10 Internal Communications

11 Employer Branding & Recruiting

12 Employee Voice & AdvocacyNEW

AI-Driven Communications

13 AI-Driven Content Creation

14 AI-Driven Internal CommunicationsNEW

15 AI-Driven Engagement

16 AI-Driven Strategy & Insights for Comms

Content Platforms & Formats

17 Annual Report & CSR Report

18 Social Media

19 Film & Video

20 Video Series

21 Podcast & Audio

22 WebsiteNEW

Brand Experience & Communications

23 Product Launch

24 Live & Brand Events

25 Immersive Brand ExperienceNEW

26 Storytelling

27 Influencer Communications

28 Brand Relationship

29 B2B Communications

30 Multi-Channel Communications

Purpose & Responsibility

31 Corporate Social Responsibility (CSR)

32 Sustainability Communications

33 Educational Content & Awareness CampaignNEW

34 Diversity, Equity & Inclusion Communications (DEI)

Corporate Reputation & Stakeholder Relations

35 Crisis ResponseNEW

36 Executive Communications & PositioningNEW

37 Public Affairs & Political Communications

Industries

38 Automotive & Mobility

39 Transport & Logistics

40 Industrial, Engineering & Manufacturing

41 Technology, Telecommunications & Digital Transformation

42 Energy & Utilities

43 Finance & Insurance

44 Health & Pharma

45 Retail & E-Commerce (including Fashion & Beauty, Food & Beverage)

46 Travel & Tourism

47 Education & Research

48 Culture, Sports & Entertainment

49 Sustainability & Environment

50 NGOs & Associations

51 Government Agencies & Parties

National Campaigns

52 Northern Europe

53 Baltic States

54 Central Europe I

55 Central Europe II

56 Western Europe I

57 Western Europe II

58 Southern Europa

59 South-Eastern Europe

60 Ukraine

Eine elegante Veranstaltung mit goldenen Auszeichnungen auf einem Tisch, während eine Moderatorin auf der Bühne spricht.

See all Categories

Meet the Jury

Expertise and experience. Diverse perspectives, functions, and industries.
The European Excellence Awards jury brings together outstanding PR professionals to form a truly unique panel for a truly unique award. More than 40 leading experts will evaluate your projects and campaigns with a critical eye and deep industry insight.

Meet the confirmed jury members of the #EEA 2025 so far:

Andres Wittermann

Chief Client Officer Europe and Managing Director Germany

LEWIS Communications

Birgit Söllner

Managing Director

MSL Germany

Ana Margarida Ximenes

Portugal Corporate Affairs Senior Director

LLYC

Natalia Anjaparidze

Vice President Communications (Innovation, Hydrogen and Electronics)

Air Liquide

Ivan Kling

Global Corporate Communication Director

Schneider Electric

Matteo Maggiore

Director of Communications

European Investment Bank

New Jury Member

Anke Schmidt

Chief Communications Officer

Fresenius

Caroline Wunnerlich

Chair, Brussels Advisory Board

FleishmanHillard Brussels

Susanne Marell

Divisional Director / Board Member Schwarz Corporate Affairs

Schwarz Group

Michael Murphy

Senior Partner

Michael Murphy & Ltd

See all Jury Members

What our
participants say

It was great and inspiring to see the most important faces of Europe's PR scene in one place and at the same time see the faces of people behind some of the campaigns that I was able to see in the media in 2015. The whole event was arranged professionally and we had a great time.

Andrej Bosanac, Account Manager, AMI Communications

This award is like the European Championship in the field of Public Relations. The fact that we have received the award for our Goethe Guerrilla Campaign shows that you can compensate for a lack of budget with creativity.

Prof. Dr. Martin Ludwig Hofmann , Schleiner + Partner Kommunikation

It is great to have an award that honours the terrific insights, creativity and sheer hard work that go into good communications.

Leslie Beatriz Crawford, Director International Communications, Acciona

It’s inspiring to see so many smart and creative campaigns from all over Europe, and it’s an honour to be acknowledged with such a prestigious award.

Camilla Westman, ANR BBDO

We are very honoured and pleased. This award is the recognition of three years of investment and hard work in promoting a new way to boost employer brands and hire talent.

Stéphane Wajskop, Managing Director , Careers International

Hundreds of PR experts, more than one thousand incredible campaigns, indescribable emotions when they announce your name as a winner; this is the European Excellence Award - a super stimulus for our job and creativity.

Andrea Polo, Communication Director, Facile.it

The pandemic has created a whole lot of new challenges for communications people, with a dilemma in the centre of it: we have to speak about it, but if we do so, someone will not like it – no matter what we say. So the question for all of us now is: how do we create relevant content, that is interesting enough to reach the masses, but doesn’t create a shitstorm? And how do we at the same time demonstrate a purpose that makes sense to people? I am looking forward to seeing how communicators across the globe have dealt with this.

Rainer Bock, Head of Content and Platform, Tomorrow Unlocked, Kaspersky

Receiving such a reputable prize is the best possible reward for the hard work of the whole team. We never dreamed of successfully competing against some of the biggest European, even global, consumer brands - the award raises our profile within the organisation and motivates us to push boundaries even further.

Alexander Knorn, Global Head of Digital, TRW Aftermarket

Contact

Junge Frau mit langen, braunen Haaren und blauen Augen, trägt ein helles Oberteil und lächelt leicht.

Porträt einer Frau mit langen, braunen Haaren und blauen Augen, die in einem weißen Oberteil lächelt.

Felicitas von Beughem & Vanessa Weiß

team@excellence-awards.com

+49 (0) 1792611673

Celebrating Ideas that move Europe